Sales in 30 days, or your money back. In writing.

True North Scales is a new, founder-led agency. And we’re upfront about it. Here’s what that gets you instead of a long track record:

Founder-led work. No junior account managers. The person you talk to is the person doing the work. A named method instead of guesswork. Every engagement runs on the True North Method: Direction, Creative, Distribution, Optimization. A lower-risk first step. Start with a free 10-point checkup. If you want a deeper paid teardown, the Marketing Audit is $297.

If you’d rather hire a ten-year-old agency, we’re not it. And we’ll tell you that honestly.

You’re exactly who we built this for. Here’s how we’re different from the agency that burned you:

Plain-language reporting. Every month you see ad spend, cost per lead, leads, and customers. No vanity metrics dressed up as wins. You own your ad accounts. They’re in your name, under your control, always. You talk to the person doing the work. Strategy calls are with the person managing your account. Not a salesperson, not a junior. No long lock-in. It’s a 3-month initial term, then month-to-month with 30 days’ notice.

Honestly: you’ll see early signals in weeks 2 to 4. Creative goes live, the first data comes in, and we start seeing what’s resonating. We factor a 30-day learning phase into every account. A meaningful read on what’s working takes 60 to 90 days of testing and optimization.

No one can ethically promise you faster than that. Anyone who does is selling, not strategizing.

Sales in 30 days, or your money back. In writing. We call it the True North Pact.

If we don’t generate sales for your business in your first 30 days, we refund our management fee. Agreed in writing before we spend a dollar.

We factor a 30-day learning phase into every account, and you’ll see early signals in weeks 2 to 4.

Ad spend is paid directly to Meta or Google and is non-refundable.

Yes. The Marketing Audit is $297 one-time. We review your ads, funnel, and website across 20+ checkpoints, then deliver a written report within 5 business days: what is broken, what is working, and what to fix first.

If you begin a monthly package within 14 days, the full $297 is credited to your first month. There is no obligation to continue.

The monthly fee covers the strategy, creative, campaign management, optimization, and reporting listed for your package. Ad spend is separate and is paid directly to the advertising platform from an account you own.

Your statement of work lists the exact platforms, campaign scope, deliverables, timeline, and approval process before you sign.

Yes, as an add-on to any package. Instagram Management is $750 a month: twelve posts a month designed, written, and posted for you, with a monthly content calendar you approve first.

Founding clients get it at $565 a month for the first three months. It is month-to-month, with 30 days' written notice to cancel.

Service starts with a 3-month initial term, then continues month-to-month. You can cancel with 30 days' written notice.

Your first month's management fee has a 30-day money-back guarantee. Ad spend is paid directly to Meta or Google and is non-refundable. We factor a 30-day learning phase into every account, with early signals usually showing in weeks 2 to 4.

The person on your strategy call works on your account. The same team writes your creative, manages your ads, and reports your numbers. There’s no handoff to a junior team and no account-manager layer. Founder-led isn’t our marketing line; it’s the business model.

Fair question. Here’s the honest version.

New means you get the founder. No junior team learning on your budget. The person who built the method runs your account. The guarantee removes the risk. No sales in 30 days and you get your management fee back, in writing. Real practitioner history. Our founder started at 17 running her own store, spending her own money on Facebook and Instagram ads. That’s real testing, not textbook theory.

And what you won’t get from us is invented proof. We won’t show you case studies we don’t have or testimonials we made up. We’d rather tell you we’re new than lie to you about it.

No catch. The terms are agreed in writing before launch, and they’re simple.

Trigger: your ads generate zero sales in the first 30 days. Refund: our full management fee, back to you. Not refunded: ad spend, because it’s paid by you directly to Meta and Google. We never hold it, so we can’t refund it.

There are a few working conditions on your side: an agreed monthly ad budget, creative approval within 3 business days, and prompt follow-up on the leads we send you. If you go dark for two weeks, we can’t be held to a sales target. That’s the whole thing.

No. The person on your strategy call is the person writing your creative, managing your campaigns, and reporting your numbers. There’s no account-manager layer and no junior team. Founder-led isn’t our marketing line, it’s the business model.

We don’t have any yet, and we won’t invent any. Every agency with a wall of case studies started with client number one.

Here’s what we offer instead: the free 10-point checkup shows you how we think before you pay a dollar, the $297 audit gives you a full teardown with a 14-day credit toward your first month, and the 30-day guarantee means your first month of management fees is risk-free.

Our first founding clients will also be our first case studies, and they lock in founding rates for it. That might be you.

We don’t set a minimum, but we’ll be straight about what makes sense. Spark fits up to $2,500 a month in ad spend. Scale fits $2,500 to $10,000. Empire fits $10,000 and up.

If your budget is too small for ads to work, we’ll tell you that instead of taking your money. That’s what the free checkup is for.

Honestly? You can. If you’ve got the time and want to learn, the free checkup might be all you need to get pointed the right way.

We exist for owners who’d rather run their business than live inside Ads Manager. The targeting, the creative testing, the weekly optimization, the plain-language reports. If that sounds like time you don’t have, that’s what you’re buying back.

After the initial 3 months, you’re month-to-month with 30 days’ written notice. When you leave, you keep everything: your ad accounts are in your name and under your control, always, and all the campaigns, creative, and data stay with you.

We don’t hold your accounts hostage. If you ever want to leave, leaving is easy. That’s how it should be.

Four things. Access to your ad accounts (advertiser access, they stay in your name). An agreed monthly ad budget before launch. Creative approval within 3 business days so nothing sits waiting. Prompt follow-up on new leads on your end, because ads can’t close sales alone.

That’s it. We handle the strategy, the creative, the build, the optimization, and the reporting.

Yes. Ten checkpoints across your ad account, findings within one business day, no cost and no pitch. Pick your format: a written breakdown by email, or a walkthrough right here in chat.

We do it free because it’s the fastest way to show you how we think. If we’re not a fit, you keep the findings either way.